From AI ideas to working systems.
GoZiffy designs research, tools and product experiences that make platform strategy tangible. We explore how AI agents act, how partnerships create value, and how a strong ecosystem becomes something people can actually use.
PartnerLab
Explore the interactive environment for AI-native partnership strategy.
Research libraryPartnership briefs
Read deep dives on Stripe, Salesforce, Shopify, GitHub and more.
Interactive toolPartnership simulator
Test a hypothetical integration through product, API and GTM lenses.
Editorial hubGoZiffy insights
Browse the broader research and strategy content supporting the lab.
Consulting-grade clarity.
Product-grade proof.
GoZiffy is designed to feel less like a personal site and more like a modern strategy lab: calm, structured, visual and useful. Each area turns a complex topic into something you can inspect, discuss and act on.
Original analysis
Publish durable pages that explain the user problem, competitive context, technical surface and strategic value of an AI opportunity.
Interactive experiences
Move beyond opinion by giving people a simulator, visual model or decision framework they can actually use.
Partnership thinking
Examine incentives, workflows, data, APIs, governance and launch mechanics so strategy becomes operational.
PartnerLab maps the next generation of AI-native partnerships.
PartnerLab is the clearest expression of the GoZiffy model: a research-backed, visual, interactive environment for studying product partnerships at the intersection of AI, APIs, workflows and business strategy.
Signals worth turning into systems.
The initial library focuses on commerce, enterprise context, developer workflows and the mechanics of platform partnerships.
Stripe × AI: the transaction layer for agents
What changes when an AI assistant can move from explaining a payment problem to taking a permissioned financial action?
Read the brief ↗GitHub × AI coding agents
Repository context, permissions and action surfaces.
Enterprise AISalesforce × agentic CRM
From record retrieval to governed action.
CommerceShopify × AI commerce
Merchant-approved agent workflows.
Research indexExplore all GoZiffy insights
Browse the growing research and product-strategy library.
Built to demonstrate real expertise, not just claim it.
GoZiffy brings together research, design and product thinking to show how strategy can become something concrete. It is a living body of work for AI, partnerships and platform systems.
Strategy informed by operating experience.
GoZiffy was created by Jon Zifcak to bring together experience across technology products, startups, AI, enterprise work, partnerships, real estate, financial services and digital assets. The site is designed as a living body of work—not a static résumé.